Personal Branding vs. Reputation Management
Enough is enough! I’ve been reading about this never-ending dispute ever since I started my journey with personal branding. I am here to end this argument once and for all: Personal Branding encompasses Reputation Management, and that logically means they are not the same. This is marketing 101 – you have to […]
Personal Branding – A Full-time Lifetime Job!
First off, I’d like to inform you, my dear reader, that I have successfully completely my Diploma in Management Consulting project and I will soon be publishing the paper, entitled John Antonios – Personal Brand: The Birth of Immortality. I’ll let you know when it’s up for grabs. The subject of today’s […]
Social Media – The NEW Customer Comment Card
“Excuse me, but do you mind filling our customer comment card”, said the waiter as he handed me the check. “Certainly”, I replied but what I should have said was, “Are you kidding? I already Foursqaured it, tweeted about it, and Facebooked it …” Why should I fill out a customer comment […]