Social Recruitment – The War for Talent
The War for Talent is fiercer than ever. If all you have in your arsenal is your CV, then your chances of survival are very slim. According to the 2012 Jobvite Social Recruitment survey results, 92% of companies plan to use social media for recruiting. Hiring managers and recruitment professionals are becoming […]
Personal Branding – How-to Avoid Brand Name Confusion
Personal Branding is all about earning your brand the attention it deserves; but what if your brand shares the spotlight with someone else? In other words, what if you have a common name? If the next employer, or client, or contact googles your name up to learn more about you after that […]
KLOUT – Measuring Your Personal Branding Influence & Style
There are thousands of Social Media monitoring tools out there that should certainly be used to measure the effectiveness of your branding activities. This here is the first in a series of posts that will be introducing how to make the best use of these tools. In today’s post, I’ll be talking about […]
The Fall of CVs & The Rise of Personal Branding
The title of this post was inspired from an old book I read by Ries & Ries entitled “The Fall of Advertising & The Rise of PR“. This book was published in 2002, I think with Social Media in full throttle today, this book makes more sense than ever! I highly recommend […]
How-to add Icons in Your Signature
A great source for blog posts is questions you encounter in your daily life – in your business, in a conversation with your friends, in an article, even in an email from a friend. This post in an answer the could have been simply sent in a reply email, but since everyone […]
Social Media FRENZY
We are all greedy! Before you roll your eyes in discontent, try to be honest with yourself and think about it – we want success, we want money, we want to fancy cars, we want love, we want attention, we always want more time, we want trips to the Mauritius Islands and […]
It’s FREE!!!
Kindly find below our updated price list for your consideration … Item Price Supplier Courses & Tutorials FREE Youtube, Blogs … Global Client Database FREE Facebook, LinkedIn, Twitter … Market Insight & Trends FREE Twitter, Google Wave … Customer Feedback FREE Facebook, Twitter, SurveyMonkey … Global Talent Pool FREE LinkedIn … Viral […]
Negative is Positive!!!
I know what you’re thinking … “John has certainly lost his mind” – not really! In social media negative is positive! Allow me to explain – A lot of companies fear Social Media because they have no control over all the elements involved in the process. “How can we stop customers from saying negative things […]
SMM – Leveling The Playing Field
What is the main difference between big brands and smaller brands? The former obviously have much bigger budgets, which makes activating a through-the-line marketing strategy a simpler task than for small brands, which have to keep track on all expenditures and monitor their ROI. I’ve been working in the FMCG industry for […]
Are you making the best use of Social Media …
This morning i signed in to my social media accounts (Twitter, LinkedIn, Facebook, Youtube, etc …) and guess what i found … nothing … except for the basic tags on Facebook pictures and some status updates … On the other hand, when the clock struck 3:00 pm my time (GMT +3) … […]