Marketing Grammar – The WH Questions
If English is your first, second, or even your third language, you certainly must have come across the WH questions: Who, When, Where, What, Why and How! Don’t ask me why “How” is included, it just is! In any case, I promise this post won’t be an English grammar lesson – it’s […]
New Marketing Terminology: Participants
This is not one of my typical blog post, it is simply a reflection on video I watched just as I was about to turn off my computer and head home! I am a big fan of TED, and today I watched a video by Clay Shirky about “How social media can […]
Personal Branding – Once You Pop, You Can’t Stop
Do you recall the Pringle’s old slogan: “Once you pop, you can’t stop”? Its intended meaning was that once you pop off the top of the Pringles can, you can’t stop eating – this is very similar to Personal Branding. Actually, while I was doing my research about the slogan, I came across a smart come […]
Singing Your Way through Social Media
It’s no secret that I have another passion beyond marketing, one that is the very mere expression of my soul – I sing! If you have been following me on Foursquare, you might have noticed that the places I frequent often are those that offer Karaoke! Yesterday night wasn’t any different – […]
Personal Branding – The 10 Commandments
On January 25th, I started a new religion, the Social Media Religion and I preached about the 10 Commandment of Twitter. This is the second post in that series where I sermonize about the Personal Branding and the lessons I learned while building my own. Thou shalt be true to thyself Being […]
Personal Branding: The Essence of Trust
“Don’t talk to strangers” – that sentence is probably taught all over the world by parents to their children. Ironically on Twitter and other similar social media platforms, we do exactly the opposite. Personally, I know less than 1% of the people I follow and people who follow me on Twitter – […]
You ARE Immortal – Take Control of Your Legacy
Humanity’s obsession with immortality is a never-ending quest that dates back to our earliest recorded histories and works of literature. The Epic of Gilgamesh, dating back to at least 22nd century BC, primarily revolves around the hero’s quest for immortality after the death of his close companion, Enkidu. The subject has been […]
The Nail that Sticks Out Gets Hammered Down – NOT!
Q6H586USQUT7 “Every individual is a meeting ground for many different allegiances, and sometimes these loyalties conflict with one another and confront the person who harbors them with difficult choices” – this is what Amin Maalouf said in his infamous book “In the Name of Identity: Violence and the Need to Belong”. I […]
Social Media – The Game of Online Domination
This post was inspired by a conversation that was raised on Twitter with @correlationist (aka Prince) when I was contemplating a new topic for my next post. I was also inspired by reading a post by Jeff Sayer entitled Flocking the Stream. The conversation was about the new streaming platforms emerging like […]
Change is still a dirty word, or is it?
Change seems to be the word that is the center of my life nowadays. Well let’s just say, personally and professionally, all that was, is no longer there! I’ve recently resigned from my job, started my own business, handling a million projects, moved countries … so Change might be the understatement of […]
I think, therefore I am – Not Anymore!
By now, you’re probably used to my style, let’s just say, I don’t necessarily conform with the norm. In my previous post, I tackled the idea of Social Media and the element of need related to Maslow’s Hierarchy. I received a lot of controversial views with regards to stage one and two […]
The Social Media Hierarchy of Needs
Have you ever wondered about the reasons behind the success of social media? What made Facebook become a $10 Billion business? Why does Facebook have more than 350 million users? Why do you have over 3 million images uploaded on Flickr every day? Why are over 900,000 thousand blogs posted daily? More […]